ROMBAUT SS18 NEW CAMPAIGN21 décembre 2017
We are used to the beautiful, radical and sexual campaigns of ROMBAUT, so each season the question is how are they going to surprise us this time ? For the Spring Summer 2018 season, the Belgian footwear label ROMBAUT presents a diverse advertising campaign photographed by the Spanish photographer Kito Muñoz. A clean and powerful campaign featuring artists we love.
Showcasing highlights of the ROMBAUT Spring Summer 2018 collection, the image features three key sneaker styles in a variety of finishes. The new ‘Boccaccio’ sneaker features a moulded wave sole and textured body panelling in a textured asphalt composite, and the lowtop ‘Rohan’ returns in smooth white-on-white with topstitched keyhole details. The ‘Olov’ hybrid derby sneaker features a neoprene sock construction and a panelled design in ‘fruit peel’ printed vegan leather, black patent vegan leather, or a cork inlay with wooden veneer.
“Health, vitality, vegetation. We have to consider that ROMBAUT is a brand that uses no animal materials, so to celebrate that, the first thing that came to my mind is green fields, a lot of human skin in movement, and the fetish of shoes.” – Kito Muñoz, photographer
“The Spring campaign is about freedom, playfulness, spontaneity and innocence – with a hopeful, almost animalistic façade of youth (campaigning for a better future)” – Mats Rombaut, creative director
Available at Hypebeast, Comme des Garçons Tokyo, Tom Greyhound Paris and other selected retailers from January 2018.